20 starting points · Dog and cat · OEM or own factory
Pet Food Formula Finder
Compare real product directions by species, market position, protein, fat and ingredient profile. Send the shortlist to our team for market, packaging, volume and compliance review.
Dry extrusionValue · core · premium
Recommended matches
Starting points for review
Matching prioritizes species, nutrition range and positioning. The final formula is confirmed after market, raw material, label and sample review.
Reference values are on a dry matter basis. Commercial specification and label details are confirmed for each project.
Public formula library
Formula directions for a productive factory discussion
Equivalent internal records are grouped to avoid duplicates. Exact ingredient percentages, premix dosages, costs and extrusion parameters are not published.
DogValue
Value Chicken & Beef Dog Food
A cost-controlled starting point for daily dog food programs and bulk supply.
18%Crude protein6%Crude fat
Daily rangeCost controlled
View ingredients
Corn, chicken meal, soybean meal, wheat, beef meal, hydrolyzed chicken protein and chicken fat.
DogValue
Chicken, Beef & Pumpkin Daily Dog Food
A practical everyday direction with pumpkin powder for brands that want a clear value story.
18%Crude protein10%Crude fat
Daily rangeDigestiveCost controlled
View ingredients
Corn, chicken meal, soybean meal, wheat, beef meal, chicken fat and pumpkin powder.
DogValue
Chicken & Rice Daily Dog Food
A familiar chicken-and-rice profile for economy and standard private-label ranges.
18%Crude protein10%Crude fat
Daily rangePalatabilityCost controlled
View ingredients
Corn, chicken meal, soybean meal, rice, wheat, hydrolyzed chicken digest and chicken fat.
DogValue
Chicken, Duck & Beef Value Dog Food
A multi-protein value direction for buyers comparing ingredient stories at controlled cost.
18%Crude protein6%Crude fat
Daily rangeMulti-proteinCost controlled
View ingredients
Rice, chicken meal, soybean meal, corn, duck meal, beef meal, wheat, chicken fat and pumpkin powder.
DogCore
Chicken & Duck Core Dog Food
A step-up daily formula direction with chicken, duck and palatability support.
21%Crude protein11%Crude fat
Daily rangeMulti-proteinPalatability
View ingredients
Chicken meal, corn, duck meal, soybean meal, rice, wheat, hydrolyzed chicken digest and chicken fat.
DogCore
Fresh Chicken Multi-Protein Digestive Dog Food
A fresh-meat direction with multiple proteins, prebiotic options, carrot and psyllium.
22%Crude protein12%Crude fat
Fresh meatDigestiveMulti-protein
View ingredients
Rice, fresh chicken, duck meal, corn, wheat, chicken meal, beef meal, chicken fat, carrot and psyllium.
DogCore
Fresh Chicken, Duck & Pumpkin Dog Food
A fresh-chicken daily direction with vegetables and fiber sources for a differentiated label story.
22%Crude protein12%Crude fat
Fresh meatDigestiveDaily range
View ingredients
Fresh chicken, rice, duck meal, chicken meal, chicken liver, corn, chicken fat, carrot and pumpkin powder.
DogCore
Fresh Chicken & Hydrolyzed Protein Dog Food
A mid-high protein direction combining fresh chicken and hydrolyzed animal protein.
25%Crude protein12%Crude fat
Fresh meatHydrolyzedDigestive
View ingredients
Fresh chicken, rice, duck meal, chicken meal, chicken liver, hydrolyzed chicken digest, corn, chicken fat, carrot and pumpkin.
DogCore
Fresh Chicken Multi-Protein Coat Support Dog Food
A multi-protein direction with egg yolk, pumpkin and carrot for coat and digestive positioning.
25%Crude protein12%Crude fat
Fresh meatDigestiveSkin & coat
View ingredients
Fresh chicken, chicken liver, rice, soybean meal, duck meal, beef meal, wheat, corn, chicken fat, egg yolk, pumpkin and carrot.
DogPremium
Fresh Chicken & Duck High-Protein Dog Food
A premium high-protein direction built around fresh chicken and fresh duck.
30%Crude protein14%Crude fat
Fresh meatHigh proteinPalatability
View ingredients
Fresh chicken, fresh duck, rice, hydrolyzed chicken digest, chicken meal, corn, wheat, chicken fat, egg yolk and brewer’s yeast.
DogPremium
Fresh Chicken & Duck High-Energy Dog Food
A higher-fat premium direction for buyers seeking a more energy-dense dog food concept.
30%Crude protein16%Crude fat
Fresh meatHigh proteinHigher energy
View ingredients
Fresh chicken, fresh duck, chicken meal, hydrolyzed chicken digest, rice, chicken liver, corn, chicken fat, egg yolk, carrot and psyllium.
DogPremium
Fresh Chicken Premium High-Protein Dog Food
A premium 31% protein direction combining fresh chicken, animal proteins and egg yolk.
31%Crude protein15%Crude fat
Fresh meatHigh proteinSkin & coat
View ingredients
Fresh chicken, chicken meal, corn, rice, hydrolyzed chicken digest, chicken liver, chicken fat, egg yolk and carrot.
CatValue
Chicken & Rice Value Cat Food
A controlled-cost cat food starting point with brewer’s yeast, apple and prebiotic options.
25%Crude protein10%Crude fat
Daily rangeDigestiveCost controlled
View ingredients
Rice, chicken meal, hydrolyzed chicken digest, corn, chicken liver, wheat, brewer’s yeast, chicken fat, beef tallow and apple.
CatCore
Chicken Daily Cat Food
A practical 28% protein direction for standard daily cat food ranges.
28%Crude protein11%Crude fat
Daily rangePalatability
View ingredients
Rice, corn, chicken meal, chicken, soybean meal, wheat, hydrolyzed chicken digest, brewer’s yeast, chicken fat, beef tallow and carrot.
CatCore
Fresh Chicken, Salmon & Egg Yolk Cat Food
A fish-and-egg-yolk direction for brands exploring coat, palatability and digestive positioning.
28%Crude protein12%Crude fat
Fresh meatFishDigestive
View ingredients
Fresh chicken, rice, chicken, chicken meal, corn, wheat, fish meal, egg yolk, brewer’s yeast, salmon, chicken fat, beef tallow and yucca.
CatCore
Fresh & Hydrolyzed Chicken Cat Food
A higher-fat core direction combining fresh and hydrolyzed chicken with fish meal.
28%Crude protein14%Crude fat
Fresh meatHydrolyzedFish
View ingredients
Fresh chicken, enzymatically hydrolyzed fresh chicken, rice, corn, wheat, brewer’s yeast, fish meal, chicken fat and beef tallow.
CatCore
Fresh Chicken & Salmon Digestive Cat Food
A chicken-and-salmon direction with prebiotic options for digestive and palatability positioning.
28%Crude protein12%Crude fat
Fresh meatFishDigestive
View ingredients
Fresh chicken, salmon, chicken meal, rice, hydrolyzed chicken digest, corn, wheat, chicken fat, beef tallow, fish meal, egg yolk and brewer’s yeast.
CatCore
Fresh Chicken & Salmon 30% Protein Cat Food
A 30% protein direction combining fresh chicken, hydrolyzed chicken, salmon and yucca.
30%Crude protein12%Crude fat
Fresh meatHydrolyzedFish
View ingredients
Fresh chicken, enzymatically hydrolyzed fresh chicken, rice, corn, salmon, wheat, brewer’s yeast, fish meal, chicken fat, beef tallow and yucca.
CatPremium
Fresh Chicken High-Energy Cat Food
A premium high-energy direction with 31% protein, 16% fat, fresh chicken and pumpkin.
31%Crude protein16%Crude fat
Fresh meatHydrolyzedHigh protein
View ingredients
Fresh chicken, enzymatically hydrolyzed fresh chicken, chicken liver, rice, corn, chicken meal, fish meal, chicken fat, pumpkin and yucca.
CatPremium
Chicken, Duck & Fish 35% Protein Cat Food
A premium 35% protein direction with fish oil, egg yolk and vegetable inclusions.
35%Crude protein12%Crude fat
Fresh meatHigh proteinFish
View ingredients
Fresh chicken, chicken meal, duck meal, rice, chicken fat, fish meal, brewer’s yeast, wheat, egg yolk, fish oil, carrot, nori and pumpkin.
A second route
Planning to manufacture in your own plant?
Use the same shortlist to define raw materials, capacity, extrusion, drying, coating, packaging, laboratory and quality-control requirements.
Frequently asked questions
Are these final production-ready formulas?
No. They are starting points based on real product directions. A final formula depends on market, ingredient availability, cost, label rules, testing and sample approval.
Can I request a different formula?
Yes. Select the closest direction and tell us the required changes in protein, fat, ingredients, kibble shape, function, packaging and target price.
Can this also support factory planning?
Yes. The shortlist helps define the product family, while a factory plan must also cover capacity, equipment, layout, raw materials, laboratory, staffing, quality control and launch planning.